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Shayne Oliver, Demna Gvasalia and Virgil Abloh

are three young creatives who are redefining

the look, feel and attitude of current fashion.

Their respective interpretives have emobodied and embolden

a modern expresssion of fashion, which challenges the norm-

setting a new standard of dress, determined by

streetwear aesthetics.

On Hood by Air

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Shayne Oliver

(image from w magazine)

American designer Shayne Oliver,

founder of the label Hood by Air-

infuses streetwear, gender fluid fashion and futuristic imagery

into clothing, which vibrates with a ‘what’s next’ sensation.

Hood by Air

A / W  ’16

Gender fluid fashion

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Mixed fabrication

faux fur / leather

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Oversizing

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On Off White

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Virgil Abloh

(image from upscalehype.com)

Multi-talented Virgil Abloh is

the creative force behind the Milan-based label, Off White.

Abloh is known also for his design collaborations with Kanye West

and his DJ talents.

His designs imbue streetwear vibe with lux elements-

acknowledging the colossal influence of streetwear fashion,

which has strongly impacted contemporary dress / style sensibilities.

Off White

A / W ’16

Metallics

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Denim on Denim

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Deconstruction

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Oversized outerwear

menswear collection, a’16

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On Vetements

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Demna Gvasalia

(image from vogue. fr)

Demna Gvasalia is the head and co-founder

of the design collective, Vetements

(in addition to his new role as creative head at Balenciaga).

His is an impressive list of accomplishments:

educated at the Royal Academy of Fine Arts, Antwerp and

heading design groups at both Maison Martin Margiela and at Louis Vitton.

The Georgian born designer has injected

new life into the Paris runway fashion scene.

His is a sharpened perspective on modern attire:

a distinct urban edge punctuated by super sized garments

which play on propotion,  dimension and silhouette.

Vetements

A / W   ’16

Camo and Tweed

If you please,

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~

Canada Tux

with floral embroidery

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Supersized plaid shirt

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Ring holder

hands-free accessory

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(runway images from vogue.com)

Oliver, Abloh and Gvasalia

are part of a design movement, which has overhauled the fashion focus

from on-runway cues to off-runway, streetwear directives.

The word on the street is FASHION!

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