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On Monday, 13 January 2013

the Los Angeles County Museum of Art (LACMA)

will host an evening in conversation featuring acclaimed designer

and Council of Fashion Designers of America (CFDA) president

Diane von Furstenberg.


(image from the guardian.com):




Ms. Furstenberg will discuss her iconic

wrap dress

with W magazine editor Stefano Tonchi

This special event is part of the LACMA exhibition

‘Journey of a Dress’

which acknowledges the wrap dress’ 40th anniversary:

the simple, fuss free, elegant, colourful, print  garment

which celebrates and flatters the female form –

the dress for every women.

In 1974, Diane von Furstenberg revolutionised women’s dress

with the creation of the jersey wrap dress.

The silhouette of the wrap dress was of immediate universal appeal.

It was widely and wildly received.

The arrival of the wrap dress coincided with

the momentum of the second wave of the feminist movement,

which began at the end of WWII and focused on workplace equality.

Championed by Betty Friedan founding president of NOW

(National Organisation for Women)

and author of The Feminine Mystique

this second phase of the movement inspired women to fulfil

their personal and professional ambitions in a then uncompromising

male-dominated society, which presented barriers to such goals.

The wrap dress became a fashion statement response to a then

current socio-economic and political concern.

As the dress is functional, practical, easy-care, it was

ideal attire for the woman on the move.

Ms. Furstenberg herself embodied the spirit of the movement:

strong,  independent,  successful.

(image from styleite.com):

Ms. Furstenberg graces the 1976 cover of Newsweek magazine

in one of her wrap dress creations.

Created in 1974,  by 1976 over one million wrap dresses

had been sold world-wide establishing

Ms. Furstenberg as a design and business success story.

(image from http://www.dvf.com):

Timeline - The Seventies

Ms. Furstenberg in one of her original designs

(images from fashionising):

Always au courant

wrap dresses by Diane von Furstenberg,  s/s 2014



short  –  sassy –   swing


maxi  –  maximal –  movement

‘Journey of a Dress’

11 January 2014 – 1 April 2014

Los Angeles County Museum of Art

further information can be obtained from