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Samuel Butler, the Victorian-era author, stated

“The one serious conviction that a man should have

is that nothing is to be taken too seriously.”

(images from fashionising):

Such is the design philosophy of British fashion creative

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Louise Gray and refreshingly so.

The message on the runway wall stated


and the collection certainly followed the directive.

True to her whimsical and playful aesthetics

Ms. Gray presented an a/w 2013 collection that is

pure fashion fun of the quirkiest kind:

kaleidoscopic colours, a delightful mishmash of patterns, zany accessories.

The clothing has a vibe of

anything and everything goes-

the extreme, yet with hints of the norm.


The accent items elevates the madcap to new levels:

loo roll jewellery:  pins and rings

an inflatable pillow broach

 earrings and bangles of great proportion

psychedelic patterned boots

hair styled on rollers

hats made out of bin bags,

designed by milliner Stephen Jones.

The models were styled from

head to toe in cartoonish humour.

There were readily wearable pieces-

collectively for the fearless

individually for the feint of heart.

Fashion should be fun,

a bit of escapism …

Ms. Gray, thanks for the reminder.

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View the runway show