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In numerology the significance of the number 9

has several meanings, among which are

artistic and philanthropic

relevant key words in describing the aims of

the British Fashion Council (BFC) – NEWGEN programme:

artistic:  the creative genius of the winners

philanthropic:  BFC sponsorship package

The NEWGEN awards identifies emerging fashion design talents

and offers the recipients financial support and industry mentorship

to further augment their brand.

Previous NEWGEN alumni lists an impressive roster:

Matthew Williamson, Mary Katrantzou, Alexander McQueen

to name but a few.

The current awardees for spring/summer 2014

will present their collections in September

during London Fashion Week.

The winners are …

For Catwalk Sponsorship:

Lucas Nascimento, Simone Rocha, Sister by Sibling

J. JS Lee and Marques’Almeida

For Presentation Sponsorship:

1205, Sophia Webster and Nasir Mazhar

For Exhibition Sponsorship:

Liam Fahy

A bit about these amazing young talents:

Lucas Nascimento


(image from ffw.com.br)

Born in Brazil, 2008 graduate from London College of Fashion,

for last three seasons has shown at Rio Fashion Week

signature:   knitwear innovation

“My pieces are a take on classic cocooning, protective knit,

but with a twist – either in yarn or structure.”

Super Skintight Knitwear

(image from trendhunter.com)

Simone Rocha

(image from guardian.co.uk)

Born in Dublin, MA 2010 from Central Saint Martins

signature:  “modern and strong yet romantic.”

trademark piece:  floating perspex brogue


Floating Perspex Brogue


Sister by Sibling

design trio:  Sid Bryan, Joe Bates and Cozette McCreery


(image from uk.lifestyle.yahoo.com)

The designers hail from Yorkshire, Leicester and London respectively;

they have each worked for various design brands and labels

signature:  knitwear with a sense of humour

(image from tumblr.com)

J.  JS Lee

j js lee, designer

(image from vogue.co.uk)

Born in Seoul, Korea

graduated with an MA in Womenswear 2007, Central Saint Martins

signature:  “chic, minimalist and modern tailoring

(image from modefabriek.nl)


design duo:  Marta Marques and Paulo Almeida


(image from fashion-enterprise.com)

Both graduated in 2007 from CITEX Fashion School, Portugal

and received MA degrees in Fashion, Central Saint Martins

signature:  “raw, young, effortless, lived-in”

trademark piece:  “oversized distressed denim T-shirt

with heavily frayed edges.”

(image from fashion156.com)


by designer Paula Gerbase

paula gerbase, designer

(image from zimbio.com)

Born in Brazil, studied womenswear at Central Saint Martins

signature:  “restrained modern tailoring”

(images from 1205.eu)

Sophia Webster


(image from guardian.co.uk)

Studied at the Royal College of Art and shoe design at Cordwainers

design assistant to Nicholas Kirkwood since 2010

signature:  “single soles, feminine lines and strong silhouettes

trademark piece:  “the Aztec open-toe bootie”

(image from fashionide.tumblr.com)

Nasir Mazhar


(image from timeout.com)

Worked with theatrical designer Mark Wheeler, trained with Jane Smith

signature:  brings urban edge millinery creations

“the box peak cap”

trademark piece:  the ZX300 cap (bully cap)

nasir mazhar, box peak bully cap

ZX300 cap

(image from farfetch.com)

Liam Fahy

liam fahy, portrait

(image from liamfahy.com)

Born in Zimbabwe, studied shoe design at De Montfort University

signature:  “anything that makes a woman look and feel sexy.”

trademark piece:  ‘The Charlotte’

shoe, charlotte by designer Liam Fahy

(image from zankyou)

The Charlotte

in lilac satin



s/s 2013

(image by shoerazzi.com)